Gravie's co-founder and CEO, Abir Sen, was featured in the StarTribune's Mover & Shakers column on December 10. The article covers Abir's thoughts on the future of health benefits and how companies like Gravie are shaking things up by putting the consumer first.
"Gravie CEO Abir Sen doesn’t think of the Minneapolis-based health benefits company he co-founded as a disrupter but sees someone winning big as rising costs threaten the sustainability of employer-sponsored health care.
Sen likens the change he sees coming to health benefits to the transition from pensions to 401(k) plans.
Gravie, founded in 2013, is creating consumer “mind share” in an area where it hasn’t existed with employers selecting benefit plans..."
Read the full article here.